Social Media & Employee Engagement

Employers want employees who will do their best work, and go the extra mile for the benefit of the team. Employees want jobs that utilize their skills, where they feel appreciated and that where they can make a real difference to the tasks at hand.

So what is employee engagement? It can be seen as a combination of commitment to the organisation and its values plus a willingness to help out colleagues (organisational citizenship). It goes beyond job satisfaction and is not simply motivation. Engagement is something the employee has to offer: it cannot be ‘required’ as part of the employment contract.  So how do you get your employees engaged? Social intranets are a great way for employers to communicate with their staff, recognize achievements and commitment and also help develop a sense of internal community and citizenship.

With Social Technologies deployed internally as part of employee engagement strategy companies can increase the flow of useful information between staff members and ensure that intellectual capital does not walk out of the door if the employee does.

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